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The 2019 World Para-swimming Championships, which open in London, England, on Monday (9 September), are set to be broadcast to more countries than ever before.
Around 650 swimmers from 80 countries will compete at the Championships, and global interest is high ahead of the Tokyo 2020 Paralympic Games.
Alexis Schaefer, the International Paralympic Committee’s Commercial, Broadcasting and Partnerships Director, said: “The record broadcast coverage of the London 2019 World Para-swimming Allianz Championships highlights the growing interest in Para-sport around the world, especially in the lead-up to Tokyo 2020.
“To reach more countries than ever before is testament to the increasing performance levels of swimmers and the fantastic quality of competition on offer.
“To achieve such record coverage, bearing in mind the late switch of the event from Malaysia to London, is outstanding and the result of a very strong team effort which will benefit Para-sport fans and sponsors alike.”
Oceania will benefit from its most extensive coverage of the event. Following its successful coverage of both the Rio 2016 and PyeongChang 2018 Paralympic Games, Australian broadcaster Seven will stream heats and finals from the London Aquatics Centre on 7plus and a 30-minute highlights package will also screen on 7TWO.
Paralympics Australia’s Chief Executive Officer Lynne Anderson said: “Seven has done a remarkable job in broadcasting the past two Paralympic Games, and now by broadcasting such a major event for one of our biggest Paralympic sports, Seven is further showing its commitment to supporting the Paralympic movement in Australia.
“We are incredibly grateful for Seven’s dedication to our movement, and we are so excited to watch some of our Tokyo 2020 hopefuls make a splash in London from the comfort of our own homes or on our devices, wherever we may be.”
By World Para-swimming
Posted: 08/09/2019
