MILANO CORTINA GAMES GUIDELINES

IPC Athlete Sponsorship and Advertising Regulations

These Regulations are provided by the International Paralympic Committee (IPC). They address the key principles relating to the use of Athletes in Advertising by their personal sponsors and sponsors of the Australian Paralympic Team and are applicable to the Milano Cortina 2026 Paralympic Games. They aim to provide Athletes with a better opportunity to work with their personal sponsors in a manner consistent with their rights and responsibilities as a Paralympic athlete.

IPC Athlete Sponsorship & Advertising Regulations Milano Cortina 2026 (PDF)

IPC Social & Digital Media Guidelines

The Digital Media Guidelines have been prepared by the International Paralympic Committee (IPC). They apply to all accredited persons for the Milano Cortina 2026 Paralympic Games and in particular to all competing athletes and their personal sponsors.

IPC Milano Cortina 2026 Social & Digital Media Guidelines (PDF)

Athlete and Accredited Persons – Guidance for Milano Cortina 2026

This document provides guidance notes and examples on advertising, sponsorship and digital media opportunities for all accredited persons including athletes and their personal sponsors. This guidance should be read in conjunction with the IPC Athlete Sponsorship and Advertising Regulations and the IPC Digital Media Guidelines.

Athlete & Accredited Persons Guidance for Milano Cortina 2026 (PDF)

PA Members and National Institute Network members – Guidance for Milano Cortina 2026

This document provides guidance notes and examples on digital media opportunities for:

Paralympics Australia Members including National Sports Organisations responsible for sports on the Paralympic Games program; and
Institutes/Academies of Sport who are members of the National Institute Network (NIN)

PA Members and NIN Guidelines for Milano Cortina 2026 (PDF)

IPC News Access Rules (NAR)

Milano Cortina 2026 News Access Rules are designed to protect the exclusivity of Media Rights Holders (MRH), broadcasters that have paid for media rights while permitting fair access for accredited non-rightsholders (ENR) covering television, radio and news media organisations to provide Paralympic Games highlights for news reporting purposes.

This document clearly outlines the rules that apply to coverage by ENR organisations, as well as venue access rules and restrictions within the host cities and Italy.

IPC News Access Rules (PDF)

Paralympics Australia Brand Guidelines

The Brand Book provides organisations and sponsors who are authorised to use the Paralympics Australia brand with detailed guidelines on the proper use of the brand and logo to help protect the value of the brand. Authorised users of the Paralympics Australia brand are:

Sponsors and Partners of Paralympics Australia with contracted authorisation to use the brand
Paralympics Australia Members including National Sports Organisations responsible for sports on the Paralympic Games program
Institutes/Academies of Sport who are members of the National Institute Network (NIN)
Any other organisation specifically authorised by Paralympics Australia

Organisations authorised to use the Paralympics Australia brand must: